When it comes to backend management, it becomes a tedious job to handle all the products, inventories, stores and everything. Magento provides a platform that helps determine the eCommerce store’s stability and also helps grow your business online. There are many benefits of using Magento mobile apps for your eCommerce store. Read further to explore yourself to know the top 12 benefits that you will have if you use it properly, and how it can help you gain your customers from around the globe.

1. Great eCommerce Development Platform:

Magento 2 is a powerful PHP based eCommerce development platform that helps eCommerce stores by providing a flexible and powerful development platform. It helps convert your ideas into reality. Magento 2 mobile app can handle any type of challenges that you face as a business owner. It is an effortless store that can manage a number of products.

It does not affect your performance or business scalability. It just helps you grow. Magento 2 provides functionality like inventory and product management that is easy to organize. It helps the business owners manage their products on their eCommerce websites.

2. Multiple Admins:

Magento 2 is not limited to a single admin user. It helps you have multiple admins to engage with your product data. Multiple administrators help with easy monitoring of your online product store. It helps function your business in a much smoother way. And also engage the catalog at ease.

Managing a dashboard becomes difficult for a single admin. The admin has to manage a number of orders, record them, generate sales reports and thus it becomes a tedious task for a single admin to maintain the backend. And if you are the one managing everything by yourself, then things get stuck when you are not available, like when you are traveling. So, you need multiple admins that can handle all these departments separately.

Magento 2 mobile app helps manage your dashboard easily, real time product management system, and to stay connected with your customers as well.

3. Responsive and Advanced SEO:

If you want to improve your website’s product pages and descriptions, Magento 2 helps a lot in providing a developmental platform. It was designed especially for SEO, therefore your store has a better chance to rank on various search engines. SEO improves the traffic and visibility of your store.

A responsive website is the one that will gain you more customers. You need to make sure that your store is responsive on every device and not just on the web browsers. It helps gain you a positive customer experience as well as a good user experience. It helps people discover your store and also increases the authority of your products as well.

4. Simple Coding:

Magento 2 is easy to understand compared to other platforms. It has less complex code that is easy to develop and integrate with the third party apps. It also helps you write JavaScript heavy code and is easy to code. The code improves the performance and is extremely flexible as you pay for your performance. It has less code that requires CPU, which helps access the databases faster as well. It has a remote code extension as well. The developers find it easy to customize the site and make it more appealing to the customers.

5. Security Purpose:

There are many security advantages in Magento 2 that the developers can benefit from. Magento 2 customizes multiple levels of security permissions. It helps from login screens with Google reCAPTCHA to secondary password prompts by PCI Data Security standards. This system helps provide extra security against unwanted site attacks, or security breaches.

Magento 2 has a security scan tool, and also a  unique admin panel route. It helps disable sharing on admin level and has many other security features as well. Nowadays where data is considered gold, you need to protect it, and provide security to store it securely, which makes it a safe shopping experience for your customers.

6. Marketplace Integration:

Magento 2 platform can easily be integrated with Amazon and eBay, the two of the most popular marketplaces. This helps retailers to create an omnichannel presence to reach maximum audience. Also, a large customer base is easy to maintain on the Magento 2 platform.

Magento 2 provides onboarding of an unlimited number of vendors for your store, and also sets up their commissions with agility. It helps set up the vendor and the products according to your business model. It helps vendors to manage their own inventory, orders, and products. It provides vendors with complete analytics and transactions as well. And all these activities can be managed from the backend from a single admin panel. Thus, it is so adaptive to the market and the customers as well.

7. Mobile Friendly:

With the increase in the number of customers that shop online, the shopping model has changed. Online shopping experience has completely revolutionized the market. Around 62% of smartphone users have made an online purchase using their mobile phones. So, as a business owner, you need to ensure that the online stores are easily accessible to your customers through their mobile phones.

Admin panel of Magento 2 is full touch screen friendly, making your customers’ shopping experience on your eCommerce store more of a breeze. Also, your store then becomes easy to navigate, regardless of the different screen sizes and screen resolution.

8. Customization:

Each business has something different to offer to their customers. Each brand is unique in its own way and style. To stand out in the marketplace, you need not have a generic and basic kind of store. You need to personalize your store according to your brand as well as your customers and their requirements.

Mgento 2 platform provides easy installation of the themes and extensions. It helps with custom development that completely fits the requirements of your business. With easy to use features like a quick view, it helps provide multi-currency and languages to expand your customer base across the globe. It has multiple stores that are customer friendly, helping create an endless possibility for your business to expand.

9. Advanced Reporting:

Magento 2 provides in depth analysis and reporting. This is what you will require to grow your business. Magento helps you utilize this to your advantage by putting more effort into integrating the dashboard with more advanced analytics tools.

To build a high performance online store, Magento 2 provides you with Business Intelligence that has two major functions. Advanced reporting and Magento BI. It helps provide you with reports on your data, about products, orders, and customers. Also, you get a highly personalized dashboard to tailor to the needs of your customer with an intuitive and simple interface.

10. Fast Loading Pages:

The speed of the loading page determines your ranking on the search engines. The higher the speed, the higher the ranking. It is one of the most significant features of the Magento 2 eCommerce platform. No one waits these days, because of this fast paced environment, you need to ensure that your website loads faster. Faster loading of the web pages leads you into the good books of your customers.

Sites that take longer than 2 seconds to load are abandoned by 50% of the users. Therefore, they expect your website to load under a second. This helps improve your sales and conversion rates as well, eventually leading you to grow your business.

11. Strategic Targeting and Promotion:

Customers will continue to be loyal customers only if you provide a unique shopping experience to them. As customers are primarily responsible in this era to help you grow your business, you need to target them well based on their shopping styles, patterns, order history, customer address and shopping cart information. This helps in strategizing the marketing campaigns by taking more calculative decisions based on the data rather than taking a random guess without calculating the risk factor involved in the same.

12. Build Sales Easily:

Magento 2 was designed especially keeping the sales of the business in mind. To help your business increase leads, Magento 2 is a one stop solution.  It has a segmentation feature that lets you target your customers based on the cart, purchase history, and other shopping patterns as well.

Magento 2 also provides you the tools to build product recommendation pages, upsell pages and check out pages. It helps you recommend relevant items to your customers.

Conclusion:

Magento 2 helps you develop a powerful eCommerce website, which helps you with your presence online that helps you gain more customers across the globe. It also helps you with multi-currency and multi-language support as well. It helps guide your business into a positive direction by providing you with deep insights and reports that help you take more calculative risks. It also helps you understand the trends and risks in a better way, that too before the risks arrive, you get an indication so that you can control the situation then and there.